The really interesting part of FIFA’s proposed deal, to me, is the financial question underneath the governance controversy.
FIFA wasn’t a distressed organization raising emergency capital. It was proposing to sell a permanent stake in one of the most valuable sports assets in the world—after projecting more than $15 billion in revenue for the current cycle—in exchange for roughly $4.2 billion today.
That raises a pretty basic question: was FIFA actually getting a fair price for the future cash flows it was giving up?
What stood out to me is how dependent FIFA still is on media rights. People think tickets and merchandise drive the business, but broadcasting is the real engine behind the entire World Cup machine.
The really interesting part of FIFA’s proposed deal, to me, is the financial question underneath the governance controversy.
FIFA wasn’t a distressed organization raising emergency capital. It was proposing to sell a permanent stake in one of the most valuable sports assets in the world—after projecting more than $15 billion in revenue for the current cycle—in exchange for roughly $4.2 billion today.
That raises a pretty basic question: was FIFA actually getting a fair price for the future cash flows it was giving up?
For a deeper breakdown, subscribe to @Matador Finance & read: https://matadorfinance.substack.com/p/the-price-of-the-world-cup?utm_source=chatgpt.com
Don’t forget Wiccan support
https://siroctavianmercatus.substack.com/p/the-beautiful-game?r=89otq9&utm_campaign=post&utm_medium=web&showWelcomeOnShare=true
informative writeup
What stood out to me is how dependent FIFA still is on media rights. People think tickets and merchandise drive the business, but broadcasting is the real engine behind the entire World Cup machine.
ticket prices are ridiculous