How They Make Money

How They Make Money

๐Ÿ“Š PRO: This Week in Visuals

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App Economy Insights
Apr 26, 2025
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Welcome to the Saturday PRO edition of How They Make Money.

Over 200,000 subscribers turn to us for business and investment insights.

In case you missed it:

  • ๐Ÿ”Ž Google: AI vs. Antitrust

  • ๐Ÿš– Tesla: The Great Slump


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  • ๐Ÿ“Š Monthly reports: 200+ companies visualized.

  • ๐Ÿ“ฉ Tuesday articles: Exclusive deep dives and insights.

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Today at a glance:

  1. ๐Ÿงด Procter & Gamble: Guidance Cut

  2. โ˜๏ธ SAP: Cloud Momentum Holds

  3. ๐Ÿ’Š AbbVie: Immunology Surge

  4. ๐ŸŒ IBM: Consulting Lags

  5. ๐Ÿฆ  Merck: Tariffs Cloud Outlook

  6. ๐Ÿฅค PepsiCo: Growth Stalls

  7. ๐Ÿ“ถ T-Mobile US: Mixed Signals

  8. ๐Ÿ“ž AT&T: Competitive Strength

  9. ๐Ÿ“ฑ Verizon: Subscriber Woes

  10. ๐Ÿฆš Comcast: Broadband Slide

  11. ๐Ÿฆพ Intuitive Surgical: Tariff Worries

  12. ๐Ÿง‘โ€๐Ÿ’ป ServiceNow: AI Momentum Builds

  13. โš™๏ธ Texas Instruments: Signs of Recovery

  14. ๐Ÿ›ฉ๏ธ Boeing: Tariff Headwinds

  15. ๐Ÿ›ฐ๏ธ Lockheed Martin: Steady Guidance

  16. ๐Ÿ’ณ Fiserv: Clover Cools

  17. โšก GE Vernova: Backlog Expands

  18. ๐Ÿง‘โ€๐Ÿ’ป Intel: Grim Outlook

  19. ๐Ÿง  Lam Research: Momentum Builds

  20. ๐Ÿ’ผ Moodyโ€™s: Guidance Trimmed

  21. ๐ŸŒฏ Chipotle: Traffic Dips

  22. ๐Ÿ›ฉ๏ธ Southwest: Under Pressure

  23. ๐Ÿฆ… American Airlines: Uncertain Skies

  24. ๐Ÿก Appfolio: Resident Expansion

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1. ๐Ÿงด Procter & Gamble: Guidance Cut

P&Gโ€™s Q3 FY25 revenue (March quarter) declined 2% Y/Y to $19.8 billion ($350 million miss), while adjusted EPS came in at $1.54 ($0.01 beat). Organic sales grew just 1%, driven by higher pricing, but volume and mix were flat. The company cut full-year guidance, now expecting organic sales to grow by ~2% (vs. 3%โ€“5% prior) and EPS of ~$6.77, below consensus.

Headwinds include rising commodity costs, currency pressure, and tariffsโ€”now expected to cost $400 million after tax in FY25. Management warned that tariffs are โ€œinherently inflationaryโ€ and hinted at price increases in the next fiscal year. China remains weak, with revenue down 2% despite strength in baby care. As pricing contributions fade, P&Gโ€™s ability to sustain growth will depend on innovationโ€”leaning on launches like Tide OxyBoost and Crest Deep Stain Remover to defend margins and brand equity.


2. โ˜๏ธ SAP: Cloud Momentum Holds

SAPโ€™s Q1 revenue grew 12% Y/Y to โ‚ฌ9.0 billion and non-IFRS EPS of โ‚ฌ1.44 (in line), driven by 27% cloud growth to โ‚ฌ5.0 billion and a 34% jump in ERP cloud revenue. Cloud gross profit climbed 31%, with the backlog rising 29% Y/Y to โ‚ฌ18.2 billion. CEO Christian Klein reaffirmed the company's AI-first strategy, highlighting widespread cloud adoption across midsize businesses and continued traction from new products like Business Data Cloud.

SAP maintained its FY25 outlook, including cloud revenue of โ‚ฌ21.6โ€“โ‚ฌ21.9 billion and โ‚ฌ8 billion in free cash flow. Operating profit is expected to reach โ‚ฌ10.3โ€“โ‚ฌ10.6 billion (+26%โ€“30%). While tariff-driven uncertainty remains, SAP emphasized its recurring revenue base (86% of total) and internal AI tools like Joule that are boosting productivity across teams. A โ‚ฌ5 billion buyback program continues, with โ‚ฌ3.1 billion repurchased to date.


3. ๐Ÿ’Š AbbVie: Immunology Surge

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